Where PBM comes from
Jef Poskanzer released the pbmplus toolkit in 1988 so Unix programs could pipe images between each other without every pair of tools needing a shared library. PBM was the base of a deliberate ladder — bitmap, then greymap, then pixmap — and the toolkit became Netpbm, which is still maintained. The format was designed to be trivial to write from a shell script, and that is exactly why it survives.